Taking a UX Approach for Retaining your Best Talent

Rate this item
(0 votes)

If someone says ‘startup founder’ to you, chances are that you’ll immediately think of a 21-year-old kid straight out of college, looking to change the world with a photo-sharing app.

While that stereotype is a stereotype for a reason (there are lots of people who fit that mold), there are plenty of older people who become tech entrepreneurs after long and successful careers in more conventional lines of work.

What made people aged 40+ take such a big change of direction in their lives? And was it worth it? Is not fitting the stereotype an advantage or not? I decided to find out.

Read on; it might convince you to make the jump, too.

John Berthels

Age 47. Based in Nottingham, UK. Co-founder of Cocoon.

I used to be with Trend Micro after the startup I worked for got acquired by them. Like a lot of men in their mid-40s I started to think about the themes of my life and decided I wanted to be an entrepreneur. It’s the same motivation that leads men to drive across the US on a motorbike.

I had ideas for my own startup project but the Cocoon team was forming at the same time and I ended up joining as a cofounder. We’ve taken the project first to crowdfunding and on to our first funding round.

Has your age affected your life as a startup founder?

It’s helped prepare me for not being worried about my capabilities in scaling the company. I know what company I want to build and know what kinds of things I need to consider while doing it. That’s because of the experience I’ve gained through my career as I’ve gradually increased in seniority.

People are relatively open minded about my age. When we meet people, they’re not always sure who’s in charge. The oldest person on the founding team isn’t necessarily the most senior or experienced, as you might expect.

The hard part is walking away from a steady job. I’ve got three kids. It’s only been possible to become an entrepreneur with deep support from my partner.

What would you say to someone thinking of moving from a steady job into entrepreneurship?

Longterm happiness is important. With a strong relationship you can put your collective happiness on the line because you’re in it together. You have permission to fail – you can take that step into the unknown because someone is there to pick you up if you fail, with the understanding that you’ll do the same for them.

Give yourself a window of time to explore your entrepreneurial plans and have a plan B and plan C ready for if you haven’t made enough progress after that time is up.

Read 2002 times Last modified on Donnerstag, 14 Januar 2016 04:00
Richard Ferter

WarpTheme offer free high quality Joomla! Templates and WordPress Themes for you to create beautiful websites

Website: warptheme.com


  • Comment Link Earle Salquero Mittwoch, 02 Juni 2021 08:25 posted by Earle Salquero

    I have read so many articles concerning the blogger lovers but this article is really a pleasant paragraph, keep it up.|

  • Comment Link Humberto Chelton Mittwoch, 02 Juni 2021 08:25 posted by Humberto Chelton

    you are actually a excellent webmaster. The website loading pace is incredible. It sort of feels that you are doing any distinctive trick. Furthermore, The contents are masterwork. you've done a wonderful activity in this matter!|

  • Comment Link Travis Neddenriep Mittwoch, 02 Juni 2021 03:40 posted by Travis Neddenriep

    You really make it appear really easy along with your presentation but I to find this matter to be really one thing which I feel I'd never understand. It seems too complicated and very wide for me. I am taking a look forward in your subsequent submit, I'll attempt to get the hold of it!|

  • Comment Link Sang Due Mittwoch, 02 Juni 2021 03:40 posted by Sang Due

    Hey there terrific website! Does running a blog such as this require a massive amount work? I have very little knowledge of computer programming but I was hoping to start my own blog in the near future. Anyways, if you have any ideas or tips for new blog owners please share. I understand this is off topic however I simply had to ask. Kudos!|

  • Comment Link Logan Deschino Mittwoch, 02 Juni 2021 03:38 posted by Logan Deschino

    I'm not sure why but this site is loading very slow for me. Is anyone else having this issue or is it a problem on my end? I'll check back later on and see if the problem still exists.|

  • Comment Link Carmina Laisure Mittwoch, 02 Juni 2021 03:38 posted by Carmina Laisure

    It's awesome to visit this site and reading the views of all mates on the topic of this paragraph, while I am also keen of getting familiarity.|

  • Comment Link larva kids tuba wheels on the cars Dienstag, 01 Juni 2021 22:02 posted by larva kids tuba wheels on the cars

    Статистика по словамПоказов в месяц hot wheels gator car wash http://www.rxpgonline.com/modules.php?name=Your_Account&op=userinfo&username=ibijasob wheels cars smartphones will change dimensions size https://www.diigo.com/profile/merlyngagne2 hot wheels mega car hot wheels gator car wash

  • Comment Link время онлайн телевидение Dienstag, 01 Juni 2021 18:28 posted by время онлайн телевидение

    онлайн телевидение украины все каналы телевидение сейчас онлайн https://www.google.co.kr/url?q=https%3A%2F%2Flanet.tv/ru/channels%2F телевидение онлайн бесплатно смотреть в хорошем качестве телевидение онлайн смотреть бесплатно прямой эфир http://www.mypharmarep.biz/__media__/js/netsoltrademark.php?d=lanet.tv/ru/channels телевидение онлайн бесплатно без регистрации бесплатно все каналы телевидения прямой эфир онлайн

  • Comment Link тепловые насосы для отопления частного Dienstag, 01 Juni 2021 10:01 posted by тепловые насосы для отопления частного

    тепловые насосы в спб тепловой насос для загородного дома http://kuban.forum24.ru/?1-12-0-00005246-000-0-0-1620987702 тепловой насос грунт вода тепловой насос ключ https://www.informetr.ru/forum/viewtopic.php?pid=791155 тепловой насос воздух вода цена тепловой насос воздух воздух

  • Comment Link Kim Puetz Dienstag, 01 Juni 2021 01:46 posted by Kim Puetz

    Unquestionably believe that which you said. Your favorite justification seemed to be on the web the simplest thing to be aware of. I say to you, I definitely get annoyed while people consider worries that they just do not know about. You managed to hit the nail upon the top as well as defined out the whole thing without having side-effects , people can take a signal. Will likely be back to get more. Thanks|

Leave a comment

Make sure you enter the (*) required information where indicated. HTML code is not allowed.

Cookies erleichtern die Bereitstellung unserer Dienste. Mit der Nutzung unserer Dienste erklären Sie sich damit einverstanden, dass wir Cookies verwenden.